Pascon Group



the client.

Pascon Group is a Melbourne-based construction company delivering high-quality projects throughout Victoria. They specialize in highly specified and architecturally designed residential dwellings.

the outcome.

New website traffic


plays of 3 second video



/Post Engagement

their goal.

To increase brand awareness of potential clients and to position themselves as experts in the building industry.

tools used.

  • Full-funnel strategy targeting potential clients as well as contractors, sub-contractors and architects 

  • Using a scroll stopper brand awareness video to attract and capture audience insights

  • Collection ads to showcase recent Pascon Group projects

our approach.

Pascon_BAPreview (1).jpg

Brand Awareness Video Preview​

Collection Ad Preview

Scroll Stopper Brand Awareness Video